The law website traffic plays a huge role in determining where your firm stands in a Google listing. If you rely on a Google search through which you will get clients, it’s essential to have a higher SEO ranking. It’s impossible to get leads if no one can find you in a quick Google search. There are certain ways through which you can increase your rank in Google search, and they are:
1. Produce high-quality content
For keeping your website updated, it’s essential to upload new content, information, or images. If you have just created a website and kept it like that, how can you expect to get a good SEO rank? To drive more traffic and enhance your popularity, your visitors need to find your website when searching for it. Only then they can opt for a Zantac lawsuit attorney when they need it. Therefore, ensure that you update your website with relevant and high-quality content.
2. Improving the loading speed of the page
The page’s loading speed plays an integral role, and if your website has a low speed, it will affect your ranking. A slow website gets a lower rank as customers would not like to wait for minutes to avail your services. They would look for a website with high loading speed. Research shows that around 40% of viewers will skip your website if it takes more than 3 seconds.
3. Optimize images
Images are great for the website, and if you simply upload content without any picture, it looks dull. Ensure that you have inserted images that enhance the SEO ranking, keeping the file size, and format into consideration. Do not use blurred or low-quality images as it reduces the traffic.
4. Do not forget to format your page
It’s always important to keep updating your page as people like to see new things. At times, add some graphics, videos, change the font size, italics, etc. As a result, whenever a client visits your website, they will find something new on your page. It indicates how professional your company is, and people would like to hire you.
5. Make your website mobile-friendly
A lot of traffic comes from mobile users; indeed, the number says it’s 60%. By this, you can understand how essential it is for you to have a mobile-friendly website. If any of your clients cannot open your website on their phone, you are losing them. Your website needs to be optimized for smartphone users; otherwise, your rank will automatically go down.
6. Share on social media
Along with the company’s website, ensure that you are active in social media platforms as well. Many people have their account on one or the other platform, and when you share links to your website on your social media platforms, it will help you get more leads. With that, your website will also get a higher rank in the SEO listings.
If you have a legal firm site, all the above aspects will help in increasing your rank in the SEO listings.